A Comprehensive Guide About How To Create Your Brand
A brand is the identity of a company or product. A brand’s personality and values are communicated through its name, logo, color palette, and tone of voice. A strong brand identity can help you attract new clients and retain existing ones. Still, creating one that resonates with your audience can take time and effort. This […]
Digital Branding; The Need and Importance
A brand without an internet presence these days is a brand without an existence. Everything today is on the internet. Name it and the internet has it. Keeping this into consideration, the emergence of the phenomenon called ‘Digital Branding’, came soon after businesses started existing online as well. However, the NEED for digital branding arose […]
Marketing and Branding: What You Need to Know
Marketing and branding are two terms that are often used interchangeably but wrongly. In fact, these are two entirely separate yet interlinked processes. Before we delve into understanding the differences between marketing and branding, let us first define what these two terms mean individually. What does Branding and Marketing mean? Marketing is a […]
Make Branding Focused with These Elements
The time when marketers had to find ways to bring their advertisements in front of their customers for them to recognize the brand, has gone. Now. branding is here to save the time. Thanks to modern-day marketing, it has become easier for brands to display their advertisements in front of their targeted customers without shoving […]